Quantum Writing specializes in popularizing and promoting the work of small to medium-sized science conferences.
Without promotion, small scientific conferences almost always go unnoticed by journalists. Yet conferences are often the best way of promoting a science to the public.
The difference between science stories in the news and those that remain the stuff of niche journals is P2 : Popularizing and Promoting.
Put your conference in the headlines
Three key reasons:
- Media coverage of research boosts future scientific funding
- News coverage increases a conference's value for participants
- Most of all, it shares the science with a wider audience-which is what conferences are all about!
Conference promotion made easy
Quantum Writing's Jacob Berkowitz specializes in identifying stories with rich news potential, and providing clients with a thorough understanding of the PR and news process. Stories we promote frequently appear in leading newspapers and on major TV and radio news programs in Canada and the United States.
What Quantum Writing will do:
- Identify conference presentations with strong popular news potential
- Prepare engaging, accurate promotional materials (story tip sheets, press releases)
- Liaise with university and granting agency PR folks (we'll work with our network of contacts to maximize media exposure while ensuring that your funders and partners are in the loop.)
- Assist with coordinating media access to the event (a media desk, arranging interviews)
- Provide media training for participants as required
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